About Us

Hello there!
My name is Nelly Novitski, and I am proud to call myself a diamond appraiser, jewelry designer, and sales specialist.
My journey into the enchanting world of precious gemstones began at a young age, inspired by a deep love for fine jewelry—a passion shared by many. To me, diamonds and, later, colored gemstones became more than just stones; they are timeless treasures meant to be cherished and passed down through generations, reflections of life’s most precious moments.
As an independent business owner, I take pride in offering my clients exceptional quality at compelling prices. I specialize in exquisite gemstones and lustrous pearls, with most of my creations featuring investment-grade stones: Ruby · Sapphire · Emerald · Tsavorite · Spinel · Paraiba Tourmaline · Tanzanite · Aquamarine · Peridot · Tourmaline.
My latest collection of wedding rings, The Evolution of Diamonds, reimagines both the diamond itself and the art of its presentation. Each ring is a one-of-a-kind masterpiece, thoughtfully crafted with your personal wishes in mind.
I also curate a collection that celebrates timeless elegance and modern sophistication. From rings and earrings to necklaces, vintage timepieces, and brooches—every piece is meticulously selected, whether brand new or a treasured heirloom.
At the heart of my business lies a simple goal: to make exquisite jewelry and diamonds accessible to discerning clients who value both beauty and integrity, without compromising on quality. Every item in my boutique is chosen with care and devotion because I believe everyone deserves to find their perfect gem.
Visit my store, and let’s bring your jewelry dreams to life!